Video and photography services

Imagery can help bring your brand to life
and stand out from the crowd.

Video/Photography.

Video and images allow you to capture the attention of your customer in the first few seconds of visiting your website or social media, increasing customer interest and conversion rates.

Script Writing and Storytelling

Unite Interactive's production team crafts clear, compelling scripts that align with your message, brand, and audience, telling a powerful story that engages and resonates.

Storyboards and Shotlists

We create detailed storyboards and shotlists to meticulously plan each scene, ensuring smooth execution during filming and clear communication of the vision.

Film Production

Our team handles the entire filming process, using professional equipment, skilled direction, and seamless coordination to capture high-quality video content that brings your vision to life.

Post-Production and Editing

Following production, Unite Interactive edits raw footage to craft a cohesive narrative, enhancing visual and sound quality, adding effects, transitions, and color correction to deliver a polished final video.

Voiceover and Audio Sourcing

Unite Interactive sources professional voiceovers, sound effects, and background music to complement your video's visual elements, enhancing its overall impact and emotional connection.

Photoshoots

Our team plans and executes photoshoots to capture high-quality images that align with your brand, messaging, and marketing objectives, ensuring they resonate with your target audience.

Photo Editing

We expertly edit photos by adjusting lighting, color, and composition, removing distractions, and enhancing details to ensure the final images meet professional standards and reflect your brand's aesthetic.

Our approach

Show your story and stand out with video and photography services.

Unite Interactive helps you connect through powerful visuals that bring your brand to life. Our video and photography services are designed to capture attention, build trust, and drive action across your website, social media, and campaigns. From concept and shooting to editing and delivery, we handle it all so you can focus on results.

Video and Photography Services Canada and USA

Define goals and creative brief

Establish clear objectives for video and photography projects aligned with business goals.

Meet with stakeholders to identify purpose (brand awareness, product showcase, social engagement).
Determine target audience and key messages.
Decide on formats and platforms (social media, website, etc.).

Why it matters:

Clear goals and creative direction ensure content resonates with the audience and supports marketing objectives.

Plan production logistics

Organize all production details to ensure smooth execution.

Schedule shoots considering availability of talent, locations, and equipment.
Scout and secure locations.
Arrange necessary permits or permissions.
Prepare shot lists and storyboards.
Confirm technical requirements (camera, lighting, audio).

Why it matters:

Thorough planning minimizes disruptions and maximizes production quality.

Execute video and photography shoots

Capture high-quality visuals according to the creative brief.

Direct talent and crew to achieve desired performance and style.
Capture multiple shots and angles for flexibility.
Monitor technical quality (focus, lighting, sound).
Ensure brand elements are properly represented.

Why it matters:

Professional execution results in compelling content that engages the audience.

Post-production and editing

Edit video footage and photos to produce polished final assets.

Select best shots and sequences.
Apply color correction, sound mixing, and visual effects as needed.
Add branding elements, captions, and calls to action.
Prepare multiple versions optimized for different channels.

Why it matters:

High-quality editing enhances professionalism and maximizes content impact.

Distribute and promote visual content

Share video and photo content strategically across marketing channels.

Upload videos to platforms like YouTube, social media, and websites.
Use photos in social posts, ads, email campaigns, and print materials.
Optimize video titles, descriptions, and tags for SEO.
Schedule posts for peak engagement times.

Why it matters:

Strategic distribution ensures maximum reach and audience engagement.

Monitor performance and gather feedback

Track how visual content performs and collect audience feedback.

Use platform analytics to measure engagement metrics.
Conduct surveys or collect qualitative feedback from stakeholders and customers.
Identify top-performing content formats and themes.
Adjust future production plans based on insights.

Why it matters:

Data-driven adjustments improve the effectiveness of future visual marketing efforts.

Report results and plan next steps

Provide comprehensive reports and strategic recommendations to clients or stakeholders.

Summarize key metrics and achievements.
Highlight successes and areas for improvement.
Recommend new content ideas or distribution tactics.
Schedule review meetings to align on future projects

Why it matters:

Clear reporting builds trust and guides ongoing investment in visual content.

See their stories

Watch how businesses and organizations bring their work to life through video.

Explore real examples of how teams of all sizes are using video to share their story, build trust, and reach more people. These videos showcase everything from brand highlights and project features to behind-the-scenes moments and customer experiences. See what's possible when your message is told through motion.