Our approach
Showcase your business from every angle with drone video services.
Unite Interactive's drone video services help you stand out with dynamic aerial footage designed to impress and inform. Whether you're promoting a project, capturing progress, or creating content for web and social, our team delivers professional results that elevate your brand. From planning and shooting to editing and final delivery, we make the process simple and effective.
Define project goals and use cases
Clarify the objectives for the drone video project and how it will support business goals.
- Meet with stakeholders to understand the purpose (marketing content, operations and project progress, events, etc.).
- Identify target audience and distribution channels.
- Determine the specific story or message the drone footage should convey.
- Develop a creative brief with style and deliverable requirements.
Why it matters:
Clear goals ensure the drone footage is purposeful, relevant, and aligned with marketing or operational needs.
Plan drone flight logistics and compliance
Organize all necessary permissions, locations, and technical requirements for the drone shoot.
- Identify suitable flight locations and assess any restrictions or safety concerns.
- Obtain required permits and comply with local aviation regulations.
- Schedule flights considering weather, lighting, and operational windows.
Why it matters:
Proper planning and compliance minimize risks and legal issues, ensuring a smooth shoot.
Conduct the drone flight and capture high-quality aerial footage.
- Follow the creative brief and shot list during the flight.
- Capture multiple angles, altitudes, and movements for flexibility.
- Monitor video quality, stability, and framing in real-time.
- Ensure safety protocols are strictly followed.
Why it matters:
Professional execution produces compelling visuals that effectively communicate the intended message.
Edit the drone footage into polished video assets.
- Select the best clips and sequences.
- Apply color grading, stabilization, and other enhancements.
- Add branding elements, captions, and soundtracks as needed.
- Create multiple versions optimized for different platforms or uses.
Why it matters:
Professional editing maximizes the impact of drone footage and aligns it with marketing goals.
Distribute and promote drone video content
Share drone videos strategically to maximize reach and engagement.
- Publish videos on websites, social media, real estate listings, or marketing campaigns.
- Optimize titles, descriptions, and tags for SEO and discoverability.
- Schedule releases for optimal audience engagement.
- Integrate drone footage into broader marketing materials.
Why it matters:
Effective distribution ensures the drone content reaches and resonates with the target audience.
Monitor performance and gather feedback
Track the effectiveness of drone video content and collect insights.
- Use analytics tools to measure viewership and engagement.
- Collect qualitative feedback from stakeholders and customers.
- Identify successful content elements and areas for improvement.
- Incorporate learning into future drone video projects.
Why it matters:
Data and feedback drive continuous improvement and maximize ROI.
Report results and plan future projects
Provide comprehensive reports and strategic recommendations.
- Summarize key performance metrics and project outcomes.
- Highlight successes and opportunities for enhancement.
- Recommend future drone video initiatives or expanded use cases.
- Schedule review meetings for alignment and planning.
Why it matters:
Transparent reporting builds trust and supports strategic decision-making.
Unite Interactive is a a top Canadian website design and digital marketing agency based in Winnipeg and Vancouver with resources throughout the globe.
