Brand Strategy

Your brand strategy reflects how you want to portray your business to your customers and target audience to ensure their brand loyalty.

Market research

Unite Interactive conducts market research to allow you the opportunity to identify your target audience's buying behaviors, wants, needs, expectations, demographic info and more.

SWOT analysis

We help you identify your strengths, weakness, opportunities and threats, while allowing you to determine what makes your brand unique to your competitors. This enables you to build a solid digital strategy for prioritizing actionable tasks required to grow your business.

Competitive analysis

Compare the channels, strategies, and issues, driving market performance for you as well as your competitors.

Buyer personas

Allowing you a deeper understanding of your existing and potential consumers, their demographics, behavior patterns, motivations, goals, preferred buying methods, pain points and more.

Brand creation and positioning

Identifies what benefits you want the customer to think about when they think about your brand. It brings clarity and focus about your brand and how it relates to your logo, typography, images, taglines, marketing materials and more.

Brand refresh and repositioning

This could include tweaking your logo, updating or improving marketing materials, developing a new website or other brand assets.

Unite Interactive